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Episode 5 of 10 – Your company will eventually fail if you think that this equation is true:
well-worded VISION
+ list of joint VALUES
+ ambitious OBJECTIVES
= STRATEGY
Instead, this makes a successful STRATEGY:
- Identify crucial CHALLENGES & OPPORTUNITIES of your business
- Prioritize them according to a) IMPACT and b) EFFORT
- Develop actionable SOLUTIONS to solve them
- FOCUS on max. 1-3 surmountable strategic challenges at once
Do you also have the feeling that many strategy papers are rather shiny internal marketing decks than actionable instructions on how to remove the real impediments to growth?
